Greenwood Village, CO, October 2, 2024 – REcolorado®, Colorado’s largest multiple listing service (MLS), is excited to announce Dana Bennett as its new President and Chief Executive Officer, effective immediately. With over three decades of experience in the real estate industry, Bennett will drive REcolorado’s strategic vision and lead efforts to serve more than 26,000 real estate professionals across the state.
“Dana brings the ideal combination of local market expertise and strong industry relationships—exactly what we need as we shape a new path for the future of our industry. Her passion for being a collaborative MLS partner is unmatched, and her reputation for integrity and leadership is well known throughout this market. After speaking with top professionals across the country, it was clear that Dana uniquely possessed the qualities we were seeking. She’s the visionary leader REcolorado needs to thrive in today’s competitive landscape,” said Joseph Burks, Principal of REcolorado and a 40-year real estate industry veteran.
Bennett’s appointment follows an impressive career, including her previous role as Vice President and Chief Business Development Officer for REcolorado. Her background spans MLS content licensing, real estate data compliance, and over a decade as Broker/Owner of Seasons Real Estate Group, giving her firsthand insight into the broker community’s needs. Additionally, Bennett served as a trainer and sales representative for leading hardware and software brands and holds top industry credentials, such as GRI, ABR, e-Pro, CMLX1, and CMLX2 from the Council of Multiple Listing Services, and the RED-B designation from the Real Estate Standards Organization (RESO).
“I’m excited to bring fresh insights from my previous roles at REcolorado and other organizations, to help propel the company into its next chapter. I’m eager to connect with brokers to understand their needs, and implement initiatives that enhance our data offerings. In this highly competitive time for the MLS industry, I see this as an incredible opportunity to not just navigate the challenges, but to use them to elevate REcolorado—creating value for our subscribers and partners while positioning us for success.”
Burks also expressed his gratitude to Larry McGee, who has been serving as Interim President: “I want to extend a heartfelt thank you to Larry McGee for his leadership during this key transition. His steady hand has been invaluable, and we are grateful he’ll continue to serve as a senior advisor during the changeover.”
REcolorado’s vision is to empower a trusted, cooperative, and comprehensive real estate marketplace to position customers for success by providing data, technology, and intelligence.