MAZL, LLC Completes Acquisition of REcolorado

—New Shareholder Pledges to Enhance Services for Real Estate Professionals Statewide—

GREENWOOD VILLAGE, Colo., September 27, 2024 — REcolorado®, the largest multiple listing service (MLS) in Colorado, today announced the completion of its acquisition by MAZL, LLC, a private company formed expressly to secure the MLS. Headed by Joseph Burks, a seasoned leader with over 40 years in the real estate industry, the new ownership is committed to maintaining and expanding REcolorado’s legacy as a trusted resource for real estate professionals statewide.

“We are committed to ensuring that REcolorado not only remains the foundation of Colorado’s real estate community but continues to set the standard for excellence and innovation as a subscriber-focused MLS,” stated Joseph Burks, President of MAZL, LLC. “As a market leader, REcolorado has always been at the forefront of delivering top-tier services. Our goal is to collaborate closely with its exceptional team to strengthen the company even further, ensuring it continues to deliver MLS services that bring unparalleled value to its subscribers and their clients, adapting and innovating to meet the evolving needs of today’s real estate professionals.”

Under new ownership, REcolorado will continue to focus on being subscriber-centric, offering a transparent and efficient marketplace for buying, selling, renting, and investing in property. Key areas of focus include:

  • Affordability: REcolorado will maintain competitive MLS fees, ensuring cost-effective access for its 26,000 subscribers.
  • Data Security and Innovation: REcolorado will strengthen its commitment to safeguarding subscriber listing data by leveraging robust licensing agreements with technology providers to enhance cutting-edge tools and insights that simplify real estate transactions.
  • Subscriber Engagement: REcolorado will remain focused on delivering pro-competitive, market-driven policies and services, shaped by consistent subscriber feedback, to meet the evolving needs of the industry.
  • Local Support: Subscribers will continue to benefit from top-tier, locally based customer support, including timely responses to inquiries, comprehensive training, and effective communication designed to maximize the use of MLS products and services.

REcolorado will retain its established brand identity, ensuring continuity for its subscribers while embarking on a new era of enhanced service offerings and innovation.

Larry McGee, Interim President and CEO of REcolorado, expressed excitement for the future: “This acquisition represents a pivotal moment in our mission to deliver exceptional value to real estate professionals across Colorado. Under new leadership, REcolorado remains steadfast in its 40-year tradition of unwavering dedication to its subscribers while expanding our service capabilities.”

The Denver Metro Association of REALTORS® (DMAR) and South Metro Denver REALTORS® Association (SMDRA) also expressed confidence in the acquisition, highlighting the benefits for their members as the organizations decouple from the MLS service.

“This transition represents an exciting new chapter for SMDRA,” said Melissa Maldonado, CEO of SMDRA. “With new ownership and management at the helm, we are confident that our members will continue to receive industry-leading technology and support, positioning them for success in an ever-evolving real estate landscape.”

“We are confident that MAZL, LLC’s extensive expertise and forward-thinking approach will bring significant value to the MLS platform,” said Brendan Bailey, CEO of DMAR. “Their leadership promises to create exciting new opportunities for the real estate community, enabling us to better serve our clients and succeed during this pivotal time for the industry.”

This acquisition is expected to foster further innovation and cement REcolorado’s role as a vital resource for real estate professionals statewide.