Dana Bennett is leading REcolorado into its next phase of growth and innovation as CEO. With a focus on enhancing data capabilities and delivering superior services to brokers, she is driving initiatives that position the company for long-term success in a competitive MLS landscape. Dana’s vision is rooted in collaboration, ensuring REcolorado remains a trusted partner for brokers and stakeholders alike.

Dana brings over 30 years of real estate industry experience, blending local market expertise with strong national connections. Her leadership is widely recognized for fostering partnerships that create lasting value for subscribers and partners. With a background as a broker/owner and REALTOR®, she has a deep understanding of brokers’ needs and the evolving challenges they face.

Before becoming CEO, Dana held key leadership roles at REcolorado, including Vice President and Chief Business Development Officer, where she focused on innovation and strategic growth. She has also been instrumental in shaping the company’s position as a leader in MLS data integration. She also served as a consultant within the real estate sector to help shape its future.

Dana has previously served on the South Metro Denver REALTOR® Association board of directors and holds top industry credentials, such as GRI, ABR, e-Pro, CMLX1, and CMLX2 from the Council of Multiple Listing Services, and the RED-B designation from the Real Estate Standards Organization (RESO).

Known for her integrity, industry knowledge, and forward-thinking leadership, Dana Bennett is committed to REcolorado’s ongoing success and the value it provides to its subscribers and partners.

Brandon brings over 25 years of finance, accounting, Securities and Exchange Commission, and systems implementation experience to his financial leadership role at REcolorado. Previously, he was the head of finance and administration at InfoNow Corporation, the chief accountant for Formus Communications, and an auditor for Arthur Andersen. Brandon currently participates in the Council of MLS Accountants (CoMA) Group and in the past has participated in the CMLS industry Best Practices Workgroup and served on the CMLS Finance Section Council (as Chair and Co-Chair). Brandon is a Certified Public Accountant and holds a Bachelor of Business Administration degree in Accounting from Western Illinois University.

Deborah is responsible for leading the company’s integrated communications, marketing, and advertising strategy, as well as search engine optimization. In this role, she strengthens REcolorado’s corporate reputation by guiding external, executive, and digital communications, strategic marketing, branding, and industry relations.

Deborah has more than 20 years of corporate communications, marketing, and public relations experience including more than eight years with REcolorado. Prior to joining the REcolorado team, she served in various marketing, communications, and public relations roles for large corporations and nonprofit organizations. She holds a Bachelor of Science degree from Colorado State University and is currently the Past Chair for the Colorado Association of REALTORS® Foundation and Chair of the Colorado Association of REALTORS® MLS Forum.

Larry McGee serves as Senior Advisor of REcolorado, the premier multiple listing service for the Denver metro area. Appointed to this role in 2024, Larry is responsible for steering the organization through strategic initiatives that impact the Metro Denver MLS. In addition to his leadership at REcolorado, Larry is the Principal and Managing Broker at Novella Real Estate in Greenwood Village, Colorado. Since 2002, he has provided visionary leadership, managed daily operations, and guided a team of 22 associate brokers to achieve outstanding results.

Larry’s impressive career includes previous roles as Managing Broker/Branch Manager at Frontier GMAC Real Estate and Perry & Butler Realty. His expertise in revitalizing branches and driving growth has been a hallmark of his career. A prominent figure in the real estate community, Larry has been a long-standing member of the REcolorado Board of Directors and  is actively involved with several professional organizations, including the National Association of REALTORS® and the Colorado Association of REALTORS®. His commitment to community service is demonstrated through his work with the Boy Scouts of America and various local mental health and housing policy initiatives.

Larry’s dedication and leadership have been recognized through numerous awards, including REALTOR® of the Year and other prestigious honors, underscoring his exceptional contributions to the real estate industry.